Resume Example
Marketing Manager Resume Example
Lead with pipeline growth, channel strategy, and campaign ROI. This sample focuses on measurable marketing impact.
Key skills
Digital marketing strategyMarketing automationAnalytics and attributionCRM platforms (Salesforce, HubSpot)Campaign planningAI-assisted content and personalization
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Market themes
- Certified managers earn higher pay
- AI skills command a premium
- Digital-first strategies are now standard
Certifications
- Google Digital Marketing and E-commerce
- HubSpot Marketing Software
- PMP
- DMI
Soft skills
- Team leadership
- Cross-functional collaboration
- Stakeholder management
Salary ranges
| Level | US | EU | Canada |
|---|---|---|---|
| Entry | USD 56,000-67,000 | EUR 38,952-44,000 | CAD 49,875-65,246 |
| Mid | USD 66,000-83,000 | EUR 60,000-75,000 | CAD 73,000-91,500 |
| Senior | USD 98,000-180,000 | EUR 100,000-140,000 | CAD 98,000-150,000 |
US hot markets
- San Francisco
- New York
- Seattle
- Boston
EU hot markets
- London
- Dublin
- Amsterdam
- Berlin
Canada hot markets
- Toronto
- Vancouver
Why this works
- Showcases revenue impact and pipeline contribution.
- Highlights multi-channel leadership and experimentation.
- Includes collaboration with sales and product teams.
Example bullets
- Drove 31% pipeline growth by scaling paid and organic acquisition channels.
- Launched lifecycle campaigns that improved trial conversion by 18%.
- Built a content SEO strategy that lifted organic traffic by 45%.
FAQ
Common questions about this role
What should marketing resumes emphasize?
Pipeline impact, campaign strategy, and measurable growth outcomes.
Which metrics matter most?
Pipeline, CAC, conversion rates, and organic traffic growth.
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